Monday, April 1, 2013
"Fun and frivolity in beautiful....
....Dallas"? No, this isn't an April Fool's promotion. April is no where near that foolish. What brought this to mind was an ad I saw on TV this morning inviting people to vacation in Denver.
Denver? My experience with Denver is it's where the plane lands and you pick up your rent-a-car before you head west to the mountains. Of course there are a few things of interest to see and some fine steakhouses there, but that would make for a mighty short vacation. Am I missing something?
Dallas, on the other hand, is making a more believable pitch in their "Come to Dallas" TV spots. Screw seeing the sights and having fun. Leave your cameras and flip-flops at home. Our C of C and their PR machine are inviting business people to visit Dallas and make money. That's pretty much it. Come here, wheel and deal, pack your suitcases with fresh Dallas cash, and go home.
Sure, you can drop off the kids at Six Flags and some of your winnings at Needless Markup...er...Neiman Marcus, take a picture at the Kennedy assassination site and see The House In the Field from the opening scene of Dallas. Oh, and drive by The House That Jerry Built (the "house" being Cowboy Stadium, and the "Jerry" being Jerry Jones.) Just be advised to NOT mention his name in anything but a demeaning tone or you'll likely be pounded into the ground, Jerry being that unpopular here.
Nope, Dallas is where you make money. That's what we do. You wanna make a lot of money, you come to Dallas. You wanna have fun, you fly into Denver, rent a car, and drive west.
Now, get to work. Go smear black shoe polish all over the black toilet seats in the office rest room. Have some fun...it's April Fools Day. Just don't do that in Dallas. We're too busy doin' deals. ;)
S
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Denver's got to be an easier sell than Detroit. Come to Detroit for...getting carjacked, raped, and murdered? Maybe we should sell thrill seekers on the idea of coming to America's Deadliest City.
ReplyDeleteI would imagine a campaign to promote Detroit would be a PR guys nightmare.
DeleteDo I pick up my money at the airport?
ReplyDeleteYes, but we require you to de-plane and show a photo ID.
DeleteNever watched the program and I've never been to Dallas. But I've heard good things and I hope to visit someday.
ReplyDeleteIt's a nice, clean, safe place to live and work, Steve, but I wouldn't call it a "fun" place.
DeleteWhen you live in one of the ultimate vacation destinations, it's interesting to see what kind of tourism promotions other states have. I saw one for Minnesota the other day: Come visit. 40º below zero in the winter, a million mosquitoes in the summer.
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